Meet Our Team
Jayson Dubin is the CEO and founder of Playwire. He brings over a decade of media, marketing, and publishing experience to his endeavors, which include overseeing the founding of both video content monetization platform Playwire.com, and its parent company Playwire Media (formerly Intergi Entertainment) which has been ranked by comScore as the top digital outlet for reaching video game and entertainment enthusiasts online. Jayson was also responsible for the launch of Gamezone.com, the first social platform for games.
In 2011 Jayson was named “Entrepreneur of the Year” by the South Florida Business Journal and Intergi earned No. 113 on the 30th annual Inc. 500 list. He continues to innovate and evolve the video marketing space with his platform Playwire.com, which empowers content creators and publishers with video hosting, encoding and monetization at no cost.
Jayson previously presided over the Media Division of The Globe, a public corporation where he oversaw Computer Games Magazine and launched both Now Playing Magazine and Massive Magazine. Prior to his foray into the publishing world, Jayson was the founder of his own full-service marketing company JKD Media Corp./Printingpages.com.
Chris is a seasoned executive who brings almost three decades of dynamic cross-functional experience in both Fortune 500 and small growth businesses, spanning a broad and diverse industry landscape including Aerospace at United Technologies – Pratt & Whitney Aircraft, high technology hardware and services at both Motorola and Dell, premium consumer products at Alienware Computer Corporation/Dell, and digital media at Triad Retail Media.
Prior to Playwire, Chris was Chief Financial and Administrative Officer at Triad Retail Media where he initially built out the finance function as the founding CFO and progressively grew his responsibilities to include oversight of corporate development, HR, legal, and various operational functions as the company grew to more than 500 global employees. In his executive capacity at Triad, Chris was a key leader in the 2012 acquisition of the company by Rockbridge Growth Equity. At Alienware Corporation, a global company that was acquired by Dell, Chris was CFO with oversight of the finance, human resources, and facilities functions of the stand-alone company and was a key executive that championed an 18-month process that led to the integration of the business with the parent company, Dell.
Chris holds a finance degree from the University of Connecticut and was a 2013 finalist for Tampa Bay Business Journal’s CFO of the Year.
Nick Branstator heads up Playwire’s technology team. With 18 years of professional experience in Web technology companies, Nick has been involved with Web businesses for almost as long as they’ve existed. During that time, he directed the technology department for the top 15 web property, Angelfire, helped launch the multimillion dollar VoodooVox product, and formed his own online game company (10×10 Room).
A Boulder, Colorado native, Nick is a graduate of Williams College, where he studied Philosophy. He has been programming computers since he was in third grade. Nick lives in Surfside, Florida with his wife and stepdaughter.
VP OF U.S. SALES
Justin heads the US Direct sales team at Playwire Media, and brings more than 7 years of digital marketing and advertising experience to the company. He spearheaded Playwire Media’s Movie and Entertainment business, which diverted the company from solely focusing on gaming and thereby opened up a new revenue stream for Playwire Media.Justin was born in Zurich, Switzerland, but moved to sunny South Florida at the age of 4. He graduated from the University of Dayton with Bachelor of Arts degrees in Marketing and Management and minored in Environmental Science. He currently resides in Delray Beach, Florida with his wife, Melanie, and two dogs, Jack and Robbie.
Justin enjoys cooking, is a huge Scifi fan, and loves playing sports; he’s always rooting for his South Florida teams.
EVP, SALES EU/APAC
James Haley has over 6 years in the video games market and has developed media campaigns for every game publisher during that time.
Before leading Playwire Media’s European and UK office, James worked at Future Publishing managing key accounts in the video games market, working with the likes of Sony, Activision, EA and Take Two, responsible for selling integrated solutions across print, online, events, mobile and iPad.
James is originally from Bournemouth, a small town on the south coast of the UK, and graduated from Bristol University with a Bachelor of Arts in Marketing. James currently resides in South London and in his spare time plays futbol, socializes with friends and hits the gym.
VP, PRODUCT AND INNOVATION
As VP of Network Operations Nathan Thomas is responsible for three critical divisions within Playwire Media: Ad Operations, Publisher Relations and Third Party Sales.
After emigrating from Switzerland in 2008, he joined Playwire Media with the overarching long-term goal of achieving the most effective and efficient monetization of publisher ad inventory across all direct and third party sales channels for display, video and mobile. Being extensively connected to both the supply and demand side of the online advertising ecosystem, Nathan has built an expansive network of partners consisting of all major players in the digital advertising space, including, but not limited to, Online Publishers, Agency Trading Desks, Exchanges, Ad Networks, DSPs, SSPs, Representation Firms as well as Data and Verification providers. He also has vast experience with multiple Ad Servers as well as mobile, video and display advertising standards and technology.
Nathan Thomas graduated with a Master’s Degree in Mass Communication and Media Research from the University of Zurich, Switzerland, where he worked in the Department of Media Economics. His research projects were presented at international conferences in San Francisco, Lisbon and Cologne and published in Journals such as The Journal of Media Business Studies. He is also the co¬editor of the book “Werbung im internationalen Vergleich: Zustand und Entwicklung” on the international development of advertising from a comparative perspective, published in Germany.
In his spare time Nathan enjoys traveling, swimming, sampling IPA’s and Dirty Martini’s, as well as living out his musician alter ego.
VP, BUSINESS DEVELOPMENT
Anthony has been with the company since the inception of Playwire and has worked his way up to Director of Sales. He is responsible for leading the inside sales team of Playwire and has expanded their reach into all verticals and markets. Since taking over, Playwire has seen its publishers increase to over 4,000 users utilizing the platform.
Hailing from Fort Bragg, North Carolina he moved to Florida at a young age and received a degree in History and his MBA from The University of Central Florida.
Anthony enjoys long walks on the beach, binge watching shows on Netflix and spending time with his Pomeranian Roo.